This makes it easier for the creators to improve the technology for this specific use case and entices people who otherwise wouldn’t have thought about creating deepfake porn. It’s “tailor-made” to create pornographic images of people without their consent, says Adam Dodge, the founder of EndTAB, a nonprofit that educates people about technology-enabled abuse. But as the first dedicated pornographic face-swapping app, Y takes this to a new level. There have been other single-photo face-swapping apps, like ZAO or ReFace, that place users into selected scenes from mainstream movies or pop videos.
